How can we help? As a former Marketing Director with experience of working both in and for multiple universities, Kathryn understands only too well the processes, priorities, pressures, personalities, expectations, constraints and realities of central, faculty and service department marketing and recruitment activities. Working in partnership with you and your colleagues, she can provide an objective, independent analysis of the risk posed by current publishing and guidance practices undertaken by both internal and external parties connected with your institution. Furthermore, her broad experience in a career spanning over 25 years means she has the knowledge and insight to identify practical solutions.
Consumer law compliance & risk
HEIs are accountable for information produced through:
- Part C (Information) of the UK Quality Code for HE governing academic standards
- Advertising Standards Authority's (ASA) UK advertising codes
- Competition and Markets Authority (CMA)HE guidance on consumer protection law
Over and above the negative publicity and damage to reputation from CMA intervention or ASA reprimands, the Office for Students (OfS) can now impose a monetary penalty, suspend or even deregister a university for non-compliance with any of the ongoing conditions for registration, which include Condition C1: Guidance on consumer protection law. As part of registration with OfS, providers must produce a compliance self-assessment and student protection plan setting out what students can expect to happen should a course, campus or institution close. Ongoing compliance will be reviewed by the Quality Assurance Agency as part of itsQuality and Standards Review.
Condition C1: Guidance on consumer protection law
“The provider must demonstrate...it has given due regard to relevant guidance about how to comply with consumer protection law...to ensure applicants and students are provided with accurate information about their course & the provider and that such information is quantifiable, timely, accessible & enforceable...and enter into student contracts that have transparent & fair terms.”